Kayak Retailer Expands to Better Serve Regional Communities

Waterways Opens Two Additional Showrooms in Florida and Texas, Double as Distribution Centers

Asheville NC, June 14th, 2022 – Waterways, a paddlesports shop which originated in the Blue Ridge mountains of North Carolina, has opened two additional concept store locations in partnership with Feelfree US, a national distributor of kayaks.

The two stores will offer kayaks and accessories designed for fishing and recreational use by Feelfree Kayaks, Seastream Kayaks, 3 Waters Kayaks and Jonny Boats. In addition to sales and rentals, the showrooms will be used as local hubs for hosting seminars, guest speakers and special events focusing on local recreational and fishing communities.

Additionally, the selection of the two regional locations were strategically chosen on behalf of Feelfree US for the support of its brands and dealers. The centrally located stores will double as regional distribution centers for statewide dealers of all Feelfree US brands.

“The retail landscape has changed dramatically over the last several years – combined with the increased cost and timing associated with shipping,” said Jim Hager, owner of Feelfree US. “This distribution strategy is designed to mitigate costs and reduce the amount of time it takes dealers to obtain products for their customers.”

While all three store locations are designed to give customers and dealers easy access to all Feelfree US brands, the showrooms are concept in nature. This gives customers, partners, dealers and employees an opportunity to familiarize themselves with all products in one individual location.

“We established these concept stores in partnership with Waterways to allow us to showcase all brands, models and accessories offered by Feelfree US,” added Joe Mongno, Retail Operations and Merchandising Director. “Moreover, it allows us to ramp up new and established dealers, both by example and also by allowing them to pick up fill-in orders and quickly see and add new products as they are made available.”

For more information about the new retail locations, visit www.WaterwaysUSA.com or to learn more about Feelfree US and dealer opportunities, visit www.FeelfreeUS.com

Waterways Company Overview

Established in 2019, Waterways is a paddlesports and kayak fishing retailer owned and operated out of North Carolina, dedicated to providing quality products, knowledge and exceptional customer service with additional locations in Florida and Texas.

Feelfree US, LLC Company Overview

Feelfree US distributes multiple kayak and accessory brands designed for recreational and fishing use, which have redefined the paddling industry with unique and innovative features and designs. Feelfree US is based out of Swannanoa, North Carolina and is part of a worldwide team manufacturing and distributing Feelfree kayaks to over 40 countries around the globe. Feelfree US distributes to dealers all over United States and Canada.

For more information about this topic, or to schedule an interview, please email Director of Marketing, Roland Jimenez at roland@feelfreeus.com

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